Silicon Valley insider and pundit Andrew Keen exposes the grave consequences of today's new digital media in this lively, readable and witty polemic, which reveals how an avalanche of amateur content is threatening our values, economy, and ultimately innovation and creativity itself. Highly topical, provocative and controversial - the counter-argument to The Long Tail, The Wisdom of Crowds and the 'mad utopians' of Web 2.0, it is a wake-up call offering concrete solutions on how we can rein in this assault.