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The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

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Author George S. Day
ISBN 9780684864679
Pages 285
Condition Good
Format Hardcover

Market Driven Strategy is a buzzword that many business people use without grasping its full meaning. This text offers practical advice for managers who want to better communicate with their customers, perform miles ahead of their competitors, and continually be responsive to both.
  • Expect some minor foxed spots on the book edges.
  • All books listed do not have annotations on reading pages, loose pages, water stains, and broken spines
  • Some may have names or short messages written on the flyleaf of the book
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